On [DATE], American Public University System combined with Rasmussen University and Hondros College of Nursing to form a single higher education institution. American Public University System (System) now includes American Public University, American Military University, Rasmussen University, and Hondros College of Nursing. The System is accredited by the Higher Learning Commission and is a wholly owned subsidiary of American Public Education, Inc. (APEI). We are continuing to update our website to reflect our new structure.

SPMT630 - Sales and Promotions in Sport

Course Details

Course Code: SPMT630 Course ID: 4030 Credit Hours: 3 Level: Graduate

This course focuses on the fundamentals roles of developing, activating, and managing sport sponsorship through sales and promotion. Through shared practical examples, this course will view how to generate ticket sales through sport promotion and how to utilize e-commerce as a promotional tool in sports. Spanish language learners may complete this course in Spanish.

Course Schedule

Registration Dates Course Dates Start Month Session Weeks
Registration03/30/2026 - 09/04/2026 Course Dates09/07/2026 - 11/01/2026 Start Month September SessionSummer 2026 Session D Weeks8 Week session
Registration06/29/2026 - 12/04/2026 Course Dates12/07/2026 - 01/31/2027 Start Month December SessionFall 2026 Session D Weeks8 Week session

Previous Syllabi

Not current for future courses.