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Dr. Wallace E. Boston School of Business

Entrepreneurship

Online Master of Arts in Entrepreneurship (MA)

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$0 Transfer Credit Evaluation

0 Entrance Exams
No GRE/GMAT Required

About This Online Entrepreneurship Program

Infuse your entrepreneurial vision with innovative strategies, technologies, and practices by enrolling in the online master’s in entrepreneurship program at American Public University (APU).

APU’s entrepreneurship online master's is 100% online and includes study in idea generation and financing/funding. Coursework blends the practical application of business concepts with critical thinking and ideation, marketing, management, and small business financing.  Experiential learning and practical exercises help you live the life of an entrepreneur in a convenient online format.

Class exercises in APU’s Master of Arts in Entrepreneurship include writing a business plan, developing a pitch, creating innovative business and marketing strategies, and analyzing complex data sets and technology tools to develop actionable solutions for business problems. Students looking to grow an existing business may find our master’s degree program provides a means to better exercise market analysis, leverage business analytics, and manage human resources.

This online program is accredited by the Accreditation Council for Business Schools and Programs.

What You Will Do in This Online Program

  1. Develop an innovative mindset that is proactive, customer-focused, and grounded in evidence-based decision-making
  2. Design strategies that incorporate business canvas tools supporting the mission and vision of an organization for growth and sustainability nationally and internationally
  3. Analyze key business metrics including financial reports, funding, legal compliance, and forecasting
  4. Integrate business models and approaches for identifying and solving business problems and change management at the individual, group, and leadership levels
  5. Develop a strategic business plan and pitch

View Program Outcome Assessment Results

Degree at a Glance

Accredited
ACBSP Accredited

ACBSP® is a registered trademark of the Accreditation Council for Business Schools and Programs.

Number of Credits
36
Transfer up to 15 credits1
Cost Per Credit
{{{GraduateTuition}}} | {{{GradPreferredMilitaryRate}}}*
{{{GraduateVeteranGrant}}}** | {{{GradOpportunityGrant}}}***
*with Preferred Military Rate
**with Veteran Grant
***with APUS Opportunity Grant
Courses Start Monthly
Online
and vary from 8 to 16 weeks

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Program Requirements Printable Catalog Version

Students must choose a concentration for this degree program:

This concentration is designed for students interested in pursuing a business venture or managing an entrepreneurial enterprise. Graduates will be exposed to practical application of business theory in marketing, management, finance, and the online experience involved with running a business. Developed to provide specialized knowledge for those interested in entrepreneurship, this program will expose students to key concepts and faculty members that will help to lend direction to their entrepreneurial plans.

Objectives:

Students who successfully complete this program will be able to:

  • Design marketing strategies to effectively target the needs of current and future customers.
  • Develop mission statements, vision statements, and business strategies to obtain and sustain various marketing segments to increase growth potential.
  • Use analytical financial tools to conduct business analysis and to communicate reasoning for business decisions.
  • Evaluate current business needs and the need for changes in policies and procedures by using advanced analysis techniques to determine their interdisciplinary applicability.
  • Analyze the legal, regulatory, and compliance issues affecting the entrepreneurial environment Compare and contrast various managerial approaches, specifically their effect on the individual, group, and organization.
    • Integrate advanced business analysis and the use of various data tools into alternative evaluation in the discovery and implementation of possible solutions to business problems.
  • Prepare financial forecasts as part of a comprehensive business plan.
  • Design a comprehensive business plan and pitch.

Must take all courses for this section.

Course ID: 2755

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This course introduces the student to the concepts and terminology of modern e-commerce approaches. It includes topics on marketing, web technologies, security, legal issues, imaging, search engines. The emphasis will be to develop an understanding of the underlying principles of e-business.
Registration Dates Course Dates Session Weeks
12/25/23 - 05/31/24 06/03/24 - 07/28/24 Spring 2024 Session D 8 Week session
01/29/24 - 06/28/24 07/01/24 - 08/25/24 Summer 2024 Session B 8 Week session
02/26/24 - 08/02/24 08/05/24 - 09/29/24 Summer 2024 Session I 8 Week session
03/25/24 - 08/30/24 09/02/24 - 10/27/24 Summer 2024 Session D 8 Week session

Course ID: 4855

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This course focuses on international opportunity for new and emerging ventures; market analysis; exporting; joint ventures, regional, legal, and cultural issues; and financing foreign ventures. The course provides students with an understanding of the complexities faced by entrepreneurs doing business in a global environment and with knowledge to help them be successful within the global context.
Registration Dates Course Dates Session Weeks
12/25/23 - 05/31/24 06/03/24 - 07/28/24 Spring 2024 Session D 8 Week session
03/25/24 - 08/30/24 09/02/24 - 10/27/24 Summer 2024 Session D 8 Week session

Course ID: 4582

|
This course examines the marketing process and components of a successful marketing strategy for starting and growing a successful entrepreneurial venture. Students learn about the evolving practice of marketing and the potential for entrepreneurial thinking. Focal points range from issues with conventional marketing paradigms to the development of marketing strategy in the digital age.
Registration Dates Course Dates Session Weeks
01/29/24 - 06/28/24 07/01/24 - 08/25/24 Summer 2024 Session B 8 Week session

Course ID: 4314

|
This course is a comprehensive review of the major applications of reverse logistics principles, problems and best practices in manufacturing, retail and the military. The student will study applications from apparel, aviation, automotive, electronics, food and beverage, retailers, and sporting goods. It includes an analysis of Green applications and Carbon Footprint credits for companies.
Registration Dates Course Dates Session Weeks
01/29/24 - 06/28/24 07/01/24 - 08/25/24 Summer 2024 Session B 8 Week session
03/25/24 - 08/30/24 09/02/24 - 10/27/24 Summer 2024 Session D 8 Week session

This concentration is designed for students who want to focus on small business ownership. Graduates examine the legal practices, operations, funding, and marketing specific to a small business. Developed to bring specialized knowledge, this program will expose students to key concepts and principles often required of a successful small business owner.

Objectives:

Upon successful completion of this concentration, the student will be able to:

  • Determine the legal and ethical issues small businesses face.
  • Analyze methods used to critically evaluate specific operational functions.
  • Formulate funding options that support the strategy and goals of your small business.
  • Generate a marketing and advertising strategic plan to meets the goals of your venture.

Must take all courses for this section.

Course ID: 4579

|
This course examines the legal and ethical issues small business owners face in the start-up and growth processes and equips them with the concepts needed to be successful. Students review decisions affecting business formation, including business entity selection and formation, employment law, intellectual property, taxation, government regulation, and contract law.
Registration Dates Course Dates Session Weeks
12/25/23 - 05/31/24 06/03/24 - 07/28/24 Spring 2024 Session D 8 Week session
03/25/24 - 08/30/24 09/02/24 - 10/27/24 Summer 2024 Session D 8 Week session

Course ID: 4580

|
This course focuses on lean processes associated with owning a business and equips students with modeling skills to help them make better decisions in the operations process. Students evaluate different lean operations in areas such as lean six sigma, quality improvement, value creation, project management, the DMAIC process, pricing strategy, assumption testing, and inventory management. *This course uses spreadsheet software.
Registration Dates Course Dates Session Weeks
01/29/24 - 06/28/24 07/01/24 - 08/25/24 Summer 2024 Session B 8 Week session

Course ID: 4581

|
This course examines financial strategies needed to support a small business. Topics addressed include managing the cash cycle, seed and venture capital, cost of capital and capital structure, entry strategies such as franchising and acquisition, self-funding, debt financing, angel investors, and financing from venture capital firms.
Registration Dates Course Dates Session Weeks
02/26/24 - 08/02/24 08/05/24 - 09/29/24 Summer 2024 Session I 8 Week session

Course ID: 4854

|
In this course, students examine the unique marketing challenges faced by entrepreneurs launching new products and/or services. Topics include: designing new offerings, targeting customer segments, and marketing on a tight budget. The course is designed to be useful for small business owners.
Registration Dates Course Dates Session Weeks
01/29/24 - 06/28/24 07/01/24 - 08/25/24 Summer 2024 Session B 8 Week session

This concentration provides the student with an array of study and course work in business analysis, decision-making, analytic tools, and applied analytics.

Objectives:

Upon successful completion of this concentration, the student will be able to:

  • Evaluate advanced analysis methods and techniques to solve modern business problems.
  • Recommend solutions to problems through the use of software analysis tools and techniques.
  • Analyze scenarios to create case summaries and data-supported solutions.

Must take all courses for this section.

Course ID: 2741

|
This is a course in business analysis. This course investigates the advanced analysis methods and techniques used to solve modern business problems. The course emphasizes the most successful methods from business statistics, production and operations management, management science, and operations research fields of study. Students will be required to synthesize material from several major fields of study in order to apply it in this course. The capabilities of Microsoft Office® will be used extensively throughout the course to illustrate the application of these methods and techniques to the analysis and solution of modern business problems. The course will first investigate the types of problems faced by businesses in the both the production and service areas. Methods of analysis will be investigated to solve these type problems including probability concepts and their applications, statistical quality control, process design, forecasting, inventory control, waiting line models, transportation and assignment methods, decision analysis, and simulation modeling. Microsoft Office ® is a registered trademark of Microsoft Corporation.
Registration Dates Course Dates Session Weeks
12/25/23 - 05/31/24 06/03/24 - 07/28/24 Spring 2024 Session D 8 Week session
01/29/24 - 06/28/24 07/01/24 - 08/25/24 Summer 2024 Session B 8 Week session
02/26/24 - 08/02/24 08/05/24 - 09/29/24 Summer 2024 Session I 8 Week session
03/25/24 - 08/30/24 09/02/24 - 10/27/24 Summer 2024 Session D 8 Week session

Course ID: 4630

|
This course delves deeper into the sophisticated techniques, algorithms, and tools central to modern analytics. Building upon their foundational knowledge of analytics, students will engage with complex data sets, machine learning methodologies, and advanced predictive modeling. Through real-world case studies and hands-on projects, course participants will learn how to derive actionable insights and address intricate business challenges. (Prerequisite: BUSN625)
Registration Dates Course Dates Session Weeks
12/25/23 - 05/31/24 06/03/24 - 07/28/24 Spring 2024 Session D 8 Week session
01/29/24 - 06/28/24 07/01/24 - 08/25/24 Summer 2024 Session B 8 Week session
02/26/24 - 08/02/24 08/05/24 - 09/29/24 Summer 2024 Session I 8 Week session
03/25/24 - 08/30/24 09/02/24 - 10/27/24 Summer 2024 Session D 8 Week session

Course ID: 4631

|
This advanced analytics course delves into the next tier of analytics methodologies, offering a deep exploration of multidimensional data analysis, cutting-edge machine learning techniques, and state-of-the-art optimization algorithms. Students will harness advanced tools to tackle large-scale, real-world business problems, integrating both structured and unstructured data sources. Collaborative projects and in-depth case analyses will help to ensure student mastery of nuanced analytical challenges.
Registration Dates Course Dates Session Weeks
01/29/24 - 06/28/24 07/01/24 - 08/25/24 Summer 2024 Session B 8 Week session
03/25/24 - 08/30/24 09/02/24 - 10/27/24 Summer 2024 Session D 8 Week session

Course ID: 4728

|
This course in applied advanced analytics imparts a deep understanding of the strategies, methodologies, and leadership skills required to drive and manage technological change and innovation in today's evolving business environments. This course combines intricate analytical theories with tangible business scenarios, ensuring students can adeptly transfer classroom knowledge to real-world contexts. Students will utilize intricate data sets, employ cutting-edge algorithms, and learn to make strategic decisions grounded in advanced analytical findings. Through hands-on projects, students will be taught how to confront and solve genuine business challenges from supply chain optimizations to market forecasting. This course is ideal for those seeking to not only understand but also apply high-level analytics, and it serves as a bridge between theory and impactful business application. (Prerequisite: BUSN661)
Registration Dates Course Dates Session Weeks
12/25/23 - 05/31/24 06/03/24 - 07/28/24 Spring 2024 Session D 8 Week session
01/29/24 - 06/28/24 07/01/24 - 08/25/24 Summer 2024 Session B 8 Week session
02/26/24 - 08/02/24 08/05/24 - 09/29/24 Summer 2024 Session I 8 Week session
03/25/24 - 08/30/24 09/02/24 - 10/27/24 Summer 2024 Session D 8 Week session

Must take all courses for this section.

Course ID: 5298

|
This foundational course equips students with the essential knowledge and tools to interpret, analyze, and leverage data in the business landscape. Students will explore key analytical principles, learn about a diverse range of tools and techniques, and understand their application in real-world business scenarios. From data collection to insightful interpretation, students will gain a holistic perspective of the analytics domain.
Registration Dates Course Dates Session Weeks
12/25/23 - 05/31/24 06/03/24 - 07/28/24 Spring 2024 Session D 8 Week session
01/29/24 - 06/28/24 07/01/24 - 08/25/24 Summer 2024 Session B 8 Week session
02/26/24 - 08/02/24 08/05/24 - 09/29/24 Summer 2024 Session I 8 Week session
03/25/24 - 08/30/24 09/02/24 - 10/27/24 Summer 2024 Session D 8 Week session

Course ID: 4716

|
There are two types of entrepreneurs - those that have a myriad of ideas and those that can't think of one idea. This course will help the student identify opportunities for a new business venture by either deciding on one idea they have or helping to create ideas. This course will span the realm of possibilities for a new business venture and the student will leave the course with a plan for taking the idea and turning it into reality.
Registration Dates Course Dates Session Weeks
12/25/23 - 05/31/24 06/03/24 - 07/28/24 Spring 2024 Session D 8 Week session
01/29/24 - 06/28/24 07/01/24 - 08/25/24 Summer 2024 Session B 8 Week session
02/26/24 - 08/02/24 08/05/24 - 09/29/24 Summer 2024 Session I 8 Week session
03/25/24 - 08/30/24 09/02/24 - 10/27/24 Summer 2024 Session D 8 Week session

Course ID: 4856

|
This course is intended to address the various legal, tax, and ethical issues that confront individuals and companies in starting up new ventures, either within an existing company or a new start-up company. Students are exposed to the process of buying and/or selling a company, intellectual property, tax implications, and ethical challenges entrepreneurs face.
Registration Dates Course Dates Session Weeks
01/29/24 - 06/28/24 07/01/24 - 08/25/24 Summer 2024 Session B 8 Week session

Course ID: 4831

|
This course covers major sources of funding for entrepreneurs - including family and friends, angels, venture capitalists, informal investors, banks, and crowdfunding. Each are reviewed and evaluated in this course. Some topics for this course include valuation, bootstrapping, joint ventures, strategic alliances, and private placements. Students create financial statements, develop a funding plan for a new venture, and create a pitch to present to an investor. *This course uses spreadsheet software.
Registration Dates Course Dates Session Weeks
02/26/24 - 08/02/24 08/05/24 - 09/29/24 Summer 2024 Session I 8 Week session

Choose 3 credit hours from this section.

Course ID: 4823

|
The Accelerator is a dynamic learning and business development experience, unlike any class you will have had before. You start with your own creative ideas and, through the rigorous lean startup protocol, strive to determine the exact business model by which to launch and go to scale. The Accelerator model is based on lean startup and customer development principles (i.e., innovative business models, scientific approach, hypothesis testing, rapid iteration, minimum viable product, problem-solution fit, and customer discovery).
Registration Dates Course Dates Session Weeks
01/29/24 - 06/28/24 07/01/24 - 08/25/24 Summer 2024 Session B 8 Week session

Course ID: 5387

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This course is designed to provide the student with the skills necessary for developing a comprehensive, effectively written business plan for a new business venture. Every business benefits from a business plan. This class helps students understand that a business plan is more than a strategic plan. The motives for a business plan are largely the same for every business: to have an intent, purpose, and direction for the business. This course deals with the critical decisions and action steps entrepreneurs must make in both planning and executing a new venture. The business plan is often a tool used for those who may be interested in the business venture for a variety of reasons. Therefore, the plan must reflect the concept's viability and business model, the environment in which the firm operates, and the expertise of the management team to execute the plan.
Registration Dates Course Dates Session Weeks
01/29/24 - 06/28/24 07/01/24 - 08/25/24 Summer 2024 Session B 8 Week session
03/25/24 - 08/30/24 09/02/24 - 10/27/24 Summer 2024 Session D 8 Week session
Select any courses that have not been used to fulfill major requirements. Credits applied toward a minor or certificate in an unrelated field may be used to fulfill elective credit for the major.

Must take all courses for this section.

Course ID: 4583

|
As a culmination to the graduate-level Master’s program in Entrepreneurship, this capstone course focuses on tying together the functional aspects of an entrepreneurial initiative to position it for growth and longevity. Topics covered include elements that must be considered by the entrepreneur to better position the organization for future growth, such as market research, management acumen, funding, etc. Students evaluate the opportunity of their venture as a foundation for the strategic business plan that stresses growth and answers to market shifts. This course may not be taken until all other courses are COMPLETED and student has a 3.0 GPA.
Registration Dates Course Dates Session Weeks
12/25/23 - 05/31/24 06/03/24 - 07/28/24 Spring 2024 Session D 8 Week session
02/26/24 - 08/02/24 08/05/24 - 09/29/24 Summer 2024 Session I 8 Week session

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Admission Requirements

  • All APU master's degree/graduate certificate programs require a bachelor’s degree (or higher) from an institution whose accreditation is recognized by the Council for Higher Education Accreditation (CHEA®).
  • Please read all graduate admission requirements before applying to this program and be prepared to submit the required documentation.
  • There is no fee to complete the APU admission application for this program. View steps to apply.

CHEA® is a registered trademark of the Council for Higher Education Accreditation. 

Materials Cost

Most courses in this program use Open Educational Resources (OER). These teaching, learning, and research materials are made available to you at no cost, meaning there are minimal book costs associated with earning this degree.

Technology fee: $85 per course

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Maryland Residents learn more about costs, completion rates, median debt, and more.

 

1The University reserves the right to accept or deny credits according to policies outlined on our University website. Please see the University's transfer credit policy webpage for complete information.

*Cost Per Credit Hour

The Preferred Military Rate is $250 per credit hour for undergraduate and master's-level courses. This rate is available to all U.S. active-duty servicemembers, National Guard members, Reservists, and military families, including parents, spouses, legal partners, siblings, and dependents.

See all military student benefits.

Cost of Attendance

Learn more about American Public University's cost components and full cost of attendance.